Who is Md Atiar Rahman Ovi?

Md Atiar Rahman Ovi is a Web Engineer, Analytics & Tracking Specialist, and Junior Manager at Razib Marketing based in Dhaka, Bangladesh. He works across web engineering, analytics infrastructure, marketing technology, automation workflows, accessibility, and technical operations.

What is the relationship between WebExpertOvi and Razib Marketing?

WebExpertOvi is Ovi's personal technical authority platform. Ovi serves as Junior Manager at Razib Marketing, where he combines hands-on engineering with project coordination and team operations. Clients can engage Ovi directly for technical consultations and audits, or coordinate delivery with the broader Razib Marketing team for multidisciplinary engagements.

What systems does Ovi engineer across web development and analytics?

Ovi engineers across the complete digital ecosystem: User → Website → Data Layer → Analytics → Advertising → CRM / Automation → Reporting → Operations. His stack includes WordPress, WooCommerce, Shopify, GA4, Server-Side GTM, Meta CAPI, n8n with Docker, Neon PostgreSQL, Cloudflare Workers, and ClickUp.

What automation and backend systems does Ovi build?

Ovi develops automation pipelines and server-side workflows using n8n instances deployed within Docker environments integrated with serverless Neon PostgreSQL databases, Cloudflare Workers, webhooks, and REST APIs to automate marketing, CRM, and operational workflows.

How does Ovi approach technical operations and project management?

As Junior Manager at Razib Marketing, Ovi structures technical operations using ClickUp architecture, standardized SOPs, QA protocols, workload planning, and continuous monitoring to ensure reliable client delivery and team coordination.

How can businesses contact Md Atiar Rahman Ovi or Razib Marketing?

Inquiries can be submitted through webexpertovi.com/contact or via email at ovi.cse23@gmail.com. Inquiries are automatically classified into direct technical consulting with Ovi or full agency delivery with Razib Marketing.

[ WORK // ENGINEERING_LOGS ]

Production Systems & Architecture Logs

Detailed case studies demonstrating how root technical challenges were diagnosed, architected, and validated across real-world commercial platforms.

[ 05 // CASE_STUDIES ]

Selected Engineering Work

Verified production systems, telemetry overhauls, automation pipelines, and enterprise operations logs.

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Analytics & GTM

Multi-brand Fashion Retailer • 2024

Enterprise E-Commerce Server-Side GTM & Meta CAPI Migration

Restoring 28% lost conversion signal and reducing LCP by 640ms via custom edge telemetry.

★ VERIFIED OUTCOME

Achieved 99.4% conversion match rate with Shopify backend, restored 28% attributed Meta revenue, and reduced page load weight by 410KB.

THE CHALLENGE:

Safari ITP cookie suppression and aggressive ad-blockers caused a 30% discrepancy between Shopify backend revenue and Meta Ads reported conversions.

Server-Side GTM Meta CAPI GA4 Cloudflare Workers Shopify Plus BigQuery Docker

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WordPress Engineering

B2B SaaS Media Publication • 2024

High-Traffic WordPress Architecture & Core Web Vitals Overhaul

Scaling a 250k monthly visitor publication to 98 Mobile Lighthouse score and sub-120ms INP.

★ VERIFIED OUTCOME

Mobile Lighthouse Performance jumped from 41 to 98. Real-user LCP dropped from 4.9s to 1.4s, Interaction to Next Paint (INP) dropped to 85ms, and organic search impressions rebounded by 44%.

THE CHALLENGE:

A high-authority B2B technology blog suffered severe Google ranking penalties after an unoptimized Elementor and plugin-heavy revamp bloated mobile LCP to 4.9s and INP to 460ms.

WordPress PHP 8.2 MySQL Redis Cloudflare Tailwind CSS Chrome DevTools

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Automation #AUTOMATION #DOCKER #NEON_POSTGRES #APIS

Global SaaS & Growth Platform • 2024

Distributed n8n Automation Engine with Docker & Neon PostgreSQL

Event-driven webhook orchestration, customer data sync, and serverless database pipelines

★ VERIFIED OUTCOME

Eliminated 100% of manual data entry, reduced sync latency to under 800ms, and saved over 25 engineering hours per week.

THE CHALLENGE:

Marketing, billing, and CRM events were trapped in disconnected third-party tools, causing sync latency and customer data fragmentation.

n8n Docker Neon PostgreSQL Webhooks REST APIs Node.js

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Analytics & GTM

Series-B HRTech Platform • 2024

Enterprise SaaS Full-Funnel DataLayer & Consent Mode v2 Architecture

Architecting GDPR-compliant attribution and user lifecycle tracking across single-page web app and marketing site.

★ VERIFIED OUTCOME

100% GDPR compliance certification achieved; recovered 82% of modeled conversion data from non-consenting EEA visitors while ensuring zero unconsented ad-storage cookies were dropped.

THE CHALLENGE:

Marketing attribution broke when users transitioned from marketing marketing site to app subdomain; EU regulatory scrutiny required stringent Consent Mode v2 implementation without zeroing conversion signals.

Google Tag Manager GA4 Consent Mode v2 BigQuery TypeScript Cookiebot Playwright

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Technical Operations #CLICKUP #OPERATIONS #SOP_ARCHITECTURE #QA

Razib Marketing Agency Division • 2024

ClickUp Technical Operations & Multi-Site SLA Governance

Structuring sprint velocity, automated QA checklists, and client maintenance governance for 80+ platforms

★ VERIFIED OUTCOME

Accelerated project delivery speed by 40%, achieved 99.4% client SLA compliance across 80+ retained platforms, and eliminated post-release regressions.

THE CHALLENGE:

Coordinating development, analytics audits, security patches, and SEO retainers across 80+ client websites lacked unified visibility and standardized QA guardrails.

ClickUp SOP Architecture Workload Planning Automated QA Technical Governance Slack Webhooks

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Accessibility

Commercial Lending Institution • 2024

WCAG 2.1 AA/AAA Accessibility Audit & Engineering Remediation

Remediating complex financial calculator widgets, focus traps, and 400% zoom reflow for ADA compliance.

★ VERIFIED OUTCOME

Achieved 100% WCAG 2.1 AA and targeted AAA compliance across all customer-facing mortgage and lending tools. Mitigated legal exposure and improved form completion rates by 19%.

THE CHALLENGE:

The client faced legal ADA exposure due to inaccessible multi-step loan calculators, keyboard trap modals, low-contrast UI widgets, and complete failure under 400% zoom reflow.

WCAG 2.1 AA/AAA WAI-ARIA VoiceOver NVDA Axe Core Semantic HTML5 Modern CSS

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Edge & Automation

Global Hospitality & Booking Network • 2024

Cloudflare Edge Dynamic Redirect Engine & Webhook Ingestion Cluster

Handling 2.4M monthly requests at 14ms global latency with zero origin server strain.

★ VERIFIED OUTCOME

Average redirect latency dropped from 840ms to 14ms. Origin server CPU utilization dropped from 92% to 11%, saving over $1,400 monthly in dedicated cloud server scaling costs.

THE CHALLENGE:

A hospitality group running 18 property websites merged their domains into a single primary brand. They faced 25,000 legacy URLs requiring 301 redirection that immediately overloaded their origin servers.

Cloudflare Workers Cloudflare KV TypeScript n8n Webhooks k6 Load Testing

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